{"id":51609,"date":"2022-06-08T11:17:11","date_gmt":"2022-06-08T09:17:11","guid":{"rendered":"https:\/\/chinamediaproject.org\/?p=51609"},"modified":"2022-06-09T12:00:12","modified_gmt":"2022-06-09T10:00:12","slug":"xinhuas-innovative-new-party-man","status":"publish","type":"post","link":"https:\/\/chinamediaproject.org\/2022\/06\/08\/xinhuas-innovative-new-party-man\/","title":{"rendered":"Xinhua&#8217;s Innovative Party Man"},"content":{"rendered":"\n<p>In a formal acknowledgement of rumors already circulating online last week, official sources and state media confirmed late yesterday that the top position at China\u2019s official Xinhua News Agency will now be held by Fu Hua (\u5085\u534e), a long-time veteran of Chinese Communist Party (CCP) media who <a href=\"https:\/\/mp.weixin.qq.com\/s\/yQyUHRdhhz2uKF_1IBUg9A\">served four years<\/a> (2010-2014) as deputy propaganda chief for the city of Beijing, and nearly two years (2018-2020) as the top propaganda official in Guangdong province.<\/p>\n\n\n\n<p>Returning to the work in the official media in April 2014, after nearly seven years in the Beijing propaganda structure at the district and city levels, Fu joined the <em>Beijing Daily<\/em>, first as CCP secretary (\u515a\u7ec4\u4e66\u8bb0), and later as publisher (\u793e\u957f). Both roles put him directly in charge of maintaining political discipline at the paper, the official organ of the Beijing municipal committee of the CCP. It was also in 2014, after Fu\u2019s arrival, that the committee-run media conglomerate <a href=\"https:\/\/www.bjd.com.cn\/about.html\">Beijing Daily Media Group<\/a> launched <em>Capital News<\/em> (<a href=\"https:\/\/weibo.com\/jhsb?refer_flag=1005055013_\">\u957f\u5b89\u8857\u77e5\u4e8b<\/a>), one of the earliest and most successful experiments in the remaking of Party mouthpieces for the new media era.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><div class=\"container-image-overlay\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/chinamediaproject.org\/wp-content\/uploads\/2022\/06\/Fu-Hua-Announcement-1024x719.jpg\" alt=\"\" class=\"wp-image-51610\" width=\"592\" height=\"415\" srcset=\"https:\/\/chinamediaproject.org\/wp-content\/uploads\/2022\/06\/Fu-Hua-Announcement-1024x719.jpg 1024w, https:\/\/chinamediaproject.org\/wp-content\/uploads\/2022\/06\/Fu-Hua-Announcement-300x211.jpg 300w, https:\/\/chinamediaproject.org\/wp-content\/uploads\/2022\/06\/Fu-Hua-Announcement-768x540.jpg 768w, https:\/\/chinamediaproject.org\/wp-content\/uploads\/2022\/06\/Fu-Hua-Announcement.jpg 1298w\" sizes=\"(max-width: 592px) 100vw, 592px\" \/><\/div><figcaption>A formal announcement of Fu Hua\u2019s appointment as president of Xinhua News Agency is included in a routine State Council notice of appointment changes yesterday.<\/figcaption><\/figure><\/div>\n\n\n\n<p>After spending just under a year in 2017 as editor-in-chief of the <em>Economic Daily<\/em> (\u7ecf\u6d4e\u65e5\u62a5), a CCP paper directly under the State Council, Fu Hua <a href=\"file:\/\/\/Users\/david.bandurski\/Documents\/district.ce.cn\/newarea\/sddy\/201803\/26\/t20180326_28603215.shtml\">left Beijing in March 2018 for Guangdong<\/a>, where he was appointed as the provincial minister of propaganda, replacing Shen Haixiong (\u614e\u6d77\u96c4), currently head of China&#8217;s umbrella CCP media conglomerate, the China Media Group (CMG).<\/p>\n\n\n\n<p>In February 2020, at the height of the Covid-19 outbreak in Wuhan, Fu Hua was transferred back to Beijing and appointed a deputy minister of the Central Propaganda Department. Seventeen months later, in July last year, he was appointed Xinhua&#8217;s editor-in-chief.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Innovative Party Man?<\/strong><\/h4>\n\n\n\n<p>Some <a href=\"https:\/\/mp.weixin.qq.com\/s\/yQyUHRdhhz2uKF_1IBUg9A\">believe<\/a> that Fu Hua\u2019s rapid promotion through the ranks of the country\u2019s chief CCP-run news agency stems from a belief in his unique abilities as a media official who has experience within Beijing\u2019s deeply political media culture as well as Guangdong\u2019s more commercially-driven media culture.<\/p>\n\n\n\n<p>Not surprisingly, Fu has emphasized the fundamental \u201cParty nature\u201d of the media in China, stressing the principle, tracing back to Mao Zedong, of \u201cpoliticians running the newspapers\u201d (\u653f\u6cbb\u5bb6\u529e\u62a5) \u2013 which under Xi Jinping\u2019s reasserted controls has been iterated as \u201cParty newspapers are surnamed Party\u201d (\u515a\u62a5\u59d3\u515a).<\/p>\n\n\n\n<p>Fu has also given great priority, however, to Xi Jinping\u2019s notion of \u201ctelling China\u2019s story well\u201d (\u8bb2\u597d\u4e2d\u56fd\u6545\u4e8b), and the need to find new ways for the CCP to control the heights of public opinion, not just domestically but globally, through compelling narratives. In remarks in November last year on the telling of China\u2019s story, Fu Hua made reference to Xi Jinping\u2019s first major speech on propaganda and ideology on August 19, 2013 \u2013 and to the need for propaganda officials to \u201cbe bolder in raising the banner and showing their swords\u201d (\u5927\u80c6\u5730\u4e3e\u65d7\u4eae\u5251).<\/p>\n\n\n\n<p>\u201cThis is the propaganda that can be seen,\u201d Fu said. &#8220;But on the other hand we must do the propaganda that cannot be seen.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The newly appointed president of China&#8217;s top official newswire is about loyalty to the CCP through and through. But some say he also wants to innovate, breaking new ground and doing the &#8220;propaganda that cannot be seen.&#8221; <\/p>\n","protected":false},"author":5,"featured_media":51620,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3],"tags":[],"class_list":["post-51609","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tracking-control"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Xinhua&#039;s Innovative Party Man - China Media Project<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/chinamediaproject.org\/2022\/06\/08\/xinhuas-innovative-new-party-man\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Xinhua&#039;s Innovative Party Man - China Media Project\" \/>\n<meta property=\"og:description\" content=\"The newly appointed president of China&#039;s top official newswire is about loyalty to the CCP through and through. But some say he also wants to innovate, breaking new ground and doing the &quot;propaganda that cannot be seen.&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/chinamediaproject.org\/2022\/06\/08\/xinhuas-innovative-new-party-man\/\" \/>\n<meta property=\"og:site_name\" content=\"China Media Project\" \/>\n<meta property=\"article:published_time\" content=\"2022-06-08T09:17:11+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-06-09T10:00:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/chinamediaproject.org\/wp-content\/uploads\/2022\/06\/CMP-tracking-control-FU-HUA-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1191\" \/>\n\t<meta property=\"og:image:height\" content=\"776\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"David Bandurski\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@cnmediaproject\" \/>\n<meta name=\"twitter:site\" content=\"@cnmediaproject\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"David Bandurski\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/chinamediaproject.org\\\/2022\\\/06\\\/08\\\/xinhuas-innovative-new-party-man\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/chinamediaproject.org\\\/2022\\\/06\\\/08\\\/xinhuas-innovative-new-party-man\\\/\"},\"author\":{\"name\":\"David Bandurski\",\"@id\":\"https:\\\/\\\/chinamediaproject.org\\\/#\\\/schema\\\/person\\\/fa5f6226f58c45e8978385def39821cd\"},\"headline\":\"Xinhua&#8217;s Innovative Party Man\",\"datePublished\":\"2022-06-08T09:17:11+00:00\",\"dateModified\":\"2022-06-09T10:00:12+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/chinamediaproject.org\\\/2022\\\/06\\\/08\\\/xinhuas-innovative-new-party-man\\\/\"},\"wordCount\":514,\"publisher\":{\"@id\":\"https:\\\/\\\/chinamediaproject.org\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/chinamediaproject.org\\\/2022\\\/06\\\/08\\\/xinhuas-innovative-new-party-man\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/chinamediaproject.org\\\/wp-content\\\/uploads\\\/2022\\\/06\\\/CMP-tracking-control-FU-HUA-1.jpg\",\"articleSection\":[\"Tracking Control\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/chinamediaproject.org\\\/2022\\\/06\\\/08\\\/xinhuas-innovative-new-party-man\\\/\",\"url\":\"https:\\\/\\\/chinamediaproject.org\\\/2022\\\/06\\\/08\\\/xinhuas-innovative-new-party-man\\\/\",\"name\":\"Xinhua's Innovative Party Man - 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